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Podcasts

This Week In Location Based Marketing - Episode #227


Date: March 30th, 2015

On the show: Message on a Medea bottle; Audi's steam-powered billboard; Co-working in your best friend's mom's basement; Revmetrixs brings all your data together; Plenti rewards loyalty; Five Boros Chocolate map packaging; Oreo's solar eclipse; E-lance for dog walkers; TransitScreen does what it's name says; Pivot brings the past to life. Our special guest is Alan Wizemann – VP of Product – Target. Our deep dive is on local services 2.0.

Top stories of the week


1. Medea Vodka - Message in a bottle campaign 8:30
2. Audi - The Disappearing Billboards 14:10
3. Hoffice service 17:20
4. Revmetrixs 19:50
5. AMEX’s Plenti loyalty coalition 24:30
6. Neil Sparkman’s Five Boros Chocolate 28:22
7. Oreo - Solar eclipse campaign 31:00
8. Gudog service 34:22
9. TransitScreen 36:35
10. Pivot AR app 39:40

Special guest: Alan Wizemann, VP of Product for Target 44:25

Top Story: Hyper-local services 2.0 59:15
 

Top stories of the week


1. Medea Vodka - Message in a bottle campaign 8:30
2. Audi - The Disappearing Billboards 14:10
3. Hoffice service 17:20
4. Revmetrixs 19:50
5. AMEX’s Plenti loyalty coalition 24:30
6. Neil Sparkman’s Five Boros Chocolate 28:22
7. Oreo - Solar eclipse campaign 31:00
8. Gudog service 34:22
9. TransitScreen 36:35
10. Pivot AR app 39:40

Special guest: Alan Wizemann, VP of Product for Target 44:25

Top Story: Hyper-local services 2.0 59:15