home
about
research
events
membership
podcasts
case studies
blog
our team
resources contact us
press
LBMA Germany
member portal

Podcasts

This Week In Location Based Marketing - Episode #263


Date: December 15th, 2015

On the show: Absolut-ly IoT; Pagen treats for real web cookies; Wayfindr finds Google – and $1 million; Irisys’ Gazelle 2; Tapestry of Hope with Jane Goodall and ESRI; PlaceIQ and IRI team up; Walmart’s mobile payment play; Download the Sears app to get free shipping; Dwolla & Seamless work on P2P payments together; Gamestop drives PowerUp with fuel rewards integration. Resource of the week is Star Wars weather from Tom Scott. Our special guest is Ted Mann, founder of SnipSnap.

Top stories of the week


sponsored by Samsung
1. Pernod Ricard turns Absolut bottles into IoT play 5:50
2. Swedish bakery Pagen sends real treats in exchange for web cookies 9:34
3. Google provides $1M grant to Wayfindr in London 12:34
4. Irisys launches Gazelle 2 16:10
5. Jane Goodall launches Tapestry of Hope map 20:40

Guest: Ted Mann of Snip Snap 26:32

Member News


1. PlaceIQ and IRI team up 40:27
2. Walmart introduces it’s own mobile payment system 41:24
3. Sears drives app downloads with free shipping 43:50
4. Dwolla & Seamless team-up for P2P payments in the U.S. 45:24
5. Gamestop drives PowerUp with fuel rewards integration 46:40
 

Top stories of the week


sponsored by Samsung
1. Pernod Ricard turns Absolut bottles into IoT play 5:50
2. Swedish bakery Pagen sends real treats in exchange for web cookies 9:34
3. Google provides $1M grant to Wayfindr in London 12:34
4. Irisys launches Gazelle 2 16:10
5. Jane Goodall launches Tapestry of Hope map 20:40

Guest: Ted Mann of Snip Snap 26:32

Member News


1. PlaceIQ and IRI team up 40:27
2. Walmart introduces it’s own mobile payment system 41:24
3. Sears drives app downloads with free shipping 43:50
4. Dwolla & Seamless team-up for P2P payments in the U.S. 45:24
5. Gamestop drives PowerUp with fuel rewards integration 46:40