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Research

Accenture Interactive - Today's Shopper Preferences


Date: November 22nd, 2012

Accenture Interactive surveyed 2,000 UnitedStates(US) and the UnitedKingdom(UK) consumers via online survey to determine which shopping channels are used most frequently, how consumers move between channels, how social media influences purchasing decisions and the value consumers place on price, privacy and personalized shopping experiences.

Click Here to Download The Research Results