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Research

ScreenMediaDaily - Location Is The New Currency Of Marketing


Date: February 7th, 2014

A new report from Screen Media Daily

Digital place-based media and location-based mobile advertising are part of a larger omni-channel ecosystem that effectively amplifies brand messages to create a deeper level of engagement with active consumers.

Highlights from Why Location Is the New Currency of Marketing include:

The Connected Consumer
Leveraging the Moment
Multiscreen Campaign Planning
Amplifying Reach With DPb Media

Click Here To Download The Whitepaper