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Research

Review Management 201 - Leveraging Reviews & Ratings For Your Brand


Date: January 26th, 2015

A new report from SweetIQ.

Love them or hate them, online customer ratings and reviews are a fact of life for brick and mortar retailers . Sites like Yelp, Google+ and TripAdvisor influence 3x more sales than a brand’s own website. Nearly three quarters of customers are swayed by what they read in ratings and reviews, and their trust in online reviews is growing . Simply put: ratings and reviews matter to your brand.

The bad news: most retailers don’t have a dedicated review management strategy.

The good news: if you’re reading this, you’re one step closer to developing your own strategy and getting on top of your reviews.

Click Here To Download The Whitepaper