This Week In Location Based Marketing – Episode #176
On the show: Top stories featuring the great Faberge egg hunt; Voice recognition ads from Xapp + NPR; Mobiquity’s BLE beacon SDK; MLB Advanced Media’s At the Ballpark app; GaussBricks from the University of Taiwan; Minified’s Telescope Cards + Foursquare; Coke’s Radar for Good campaign in Romania; The launch of TheGoodData; Funding news from Alignable and Lyft; The launch of Hi.co. Our mobile minute featuring Chuck Martin looks at the mobile shopper gap. Our resource of the week is a whitepaper from Placeable on LBM insights. Our special guest is Rafi Haladjian, founder of Sense.