This Week In Location Based Marketing – Episode #232

On the show: Don’t EVER litter in Hong Kong; Samsung in Italy uses VR to transport sick kids to Movieland; ByteLyte acquired by Acuity Brands; the city of Jun does all its business on Twitter – all of it; Signpost and Unacast raise money; GBG acquires Loqate; David Chang’s Maple foods; Westfield launches their own OOH network in their Australian malls; Pepsi’s innovative Naked Juice bike path marketing. Special guest is Andrew Farah of Density


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