This Week In Location Based Marketing – Episode #266

On the show: The first beacon’d city; Crowdsourcing maps from driving your Toyota; Does it seem like Jameson’s is following you? They are; Adored loved to the tuned of $2.3 million; Fleetzen’s on-demand fleet of pick-up trucks; ShopperTrack acquired by Tyco; Starbucks teams with Alibaba; Twitter lets you control drones; LinkNYC wifi payphone are HERE!; P&G testing Snapchat ads in Ulta stores. Two resources for you today: Swirl’s report on the state of store personalization and Samsung’s white paper on how the Internet of Things will transform business.


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