The Location Based Marketing Association is a group dedicated to the fostering of a community of interest around all avenues of advertising and marketing as it relates to location-specific opportunities. This community is comprised of mobile, out-of-home, digital and print advertisers.

Our goal is simple...


Location Weekly – Episode 535

#LocationWeekly episode 535 is out now! Today we talk about Amazon expanding “Explore” to offer group experiences, Pepsi launching Pepviz data service, Visionect adding smart magnets with location tags, and Australia’s NSW […]

Case Study

Best Retail Cases by TheLBMA

There are countless options that retailers can use to prepare for the present and the future in making the shopping experience in-store or online customer-friendly. In partnership with the industry and members […]

Member Spotlight