The Location Based Marketing Association is a group dedicated to the fostering of a community of interest around all avenues of advertising and marketing as it relates to location-specific opportunities. This community is comprised of mobile, out-of-home, digital and print advertisers.

Our goal is simple...


This Week In Location Based Marketing – Episode # 376

Featuring: Facebook + L’Oreal, Pandora, GroundTruth + Technomic, Stasher, UgoRound, and Beam payments

Case Study

Rockbot Case Study – Buffalo Wild Wings

Using Local Social – to launch your restaurant brand in new markets How one Buffalo Wild Wings franchise utilized local social media tactics to produce the most successful openings of the entire […]


Review Management 201 – Leveraging Reviews & Ratings For Your Brand

A new report from SweetIQ. Love them or hate them, online customer ratings and reviews are a fact of life for brick and mortar retailers . Sites like Yelp, Google+ and TripAdvisor […]

Member Spotlight

Airpatrol Corporation
Noodles & Company
Taco Bell
Beacon Content Optimization Inc.
Tom Daly