The Location Based Marketing Association is a group dedicated to the fostering of a community of interest around all avenues of advertising and marketing as it relates to location-specific opportunities. This community is comprised of mobile, out-of-home, digital and print advertisers.

Our goal is simple...


Location Weekly – Episode 488

The latest #LocationWeekly is here! This week we discuss Amazon giving customers money to purchase their data, Verizon deploying voice-activate digital signage in stores, Eight O’Clock Coffee hosting Java Parties and Telluride […]

Case Study

Rockbot Case Study – Buffalo Wild Wings

Using Local Social – to launch your restaurant brand in new markets How one Buffalo Wild Wings franchise utilized local social media tactics to produce the most successful openings of the entire […]


LBMA – 2019 Global Location Trends Report

The 2019 Global Location Trends Report Is HERE! A total of 642 companies were surveyed for the Location Based Marketing Association’s annual Global Location Trends Report. This year we changed the baseline […]

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