The Location Based Marketing Association is a group dedicated to the fostering of a community of interest around all avenues of advertising and marketing as it relates to location-specific opportunities. This community is comprised of mobile, out-of-home, digital and print advertisers.

Our goal is simple...


Location Weekly – Episode 522

Wednesday is here and so is #LocationWeekly! On this week’s episode, we talk about Überall raising $115M and acquiring MomentFeed, LifeTagger and QR 2.0, Princess Cruises’ – CrewCall bringing services to passengers […]

Case Study

Best Retail Cases by TheLBMA

There are countless options that retailers can use to prepare for the present and the future in making the shopping experience in-store or online customer-friendly. In partnership with the industry and members […]


Review Management 201 – Leveraging Reviews & Ratings For Your Brand

A new report from SweetIQ. Love them or hate them, online customer ratings and reviews are a fact of life for brick and mortar retailers . Sites like Yelp, Google+ and TripAdvisor […]

Member Spotlight

Matrixian Group