The Location Based Marketing Association is a group dedicated to the fostering of a community of interest around all avenues of advertising and marketing as it relates to location-specific opportunities. This community is comprised of mobile, out-of-home, digital and print advertisers.

Our goal is simple...

Podcast

Location Weekly – Episode 609

On this week’s episode of #LocationWeekly we talk about Patron using AI to concoct new margarita combos, Meta teams up with IKEA for in-store AR experience, Shopic to deploy 2000 AI-powered shopping […]

Case Study

Best Retail Cases by TheLBMA

There are countless options that retailers can use to prepare for the present and the future in making the shopping experience in-store or online customer-friendly. In partnership with the industry and members […]

Research

xAD – The Meaning Of Local

The idea of "local" can have a very different meaning depending on where someone lives. Check out this latest infographic from LBMA member xAd.

Member Spotlight

Local Eyes B.V.
Radar