The Location Based Marketing Association is a group dedicated to the fostering of a community of interest around all avenues of advertising and marketing as it relates to location-specific opportunities. This community is comprised of mobile, out-of-home, digital and print advertisers.

Our goal is simple...

Podcast

This Week In Location Based Marketing – Episode # 403

Featuring: Coachella + Amazon Lockers, Colruyt uses Google Assistant, DoorDash raises $500M, Kroger launches mobile pay app, Crate & Barrel + Handy.  Special co-host: Carsten Szameitat

Case Study

Rockbot Case Study – Buffalo Wild Wings

Using Local Social – to launch your restaurant brand in new markets How one Buffalo Wild Wings franchise utilized local social media tactics to produce the most successful openings of the entire […]

Research

LBMA Global Location Trends Report

The LBMA surveyed more than 50 global brands in each of Singapore, Germany, Canada, United States and the UK, to understand their investment thesis in location based technology and services for 2016. […]

Member Spotlight

IBM
Express
WPP/The Store
Skava
CompuCom Systems, Inc.