The Location Based Marketing Association is a group dedicated to the fostering of a community of interest around all avenues of advertising and marketing as it relates to location-specific opportunities. This community is comprised of mobile, out-of-home, digital and print advertisers.

Podcast

Location Weekly – Episode 528

The new episode of #LocationWeekly is out now! Asif and Aubriana talk about Snapchat’s edition of ‘My Places’, SOCi aquiring Brandify, INRIX launching IQ Location Analytics service, Shipt partnering with Continental Properties […]

Case Study

Best Retail Cases by TheLBMA

There are countless options that retailers can use to prepare for the present and the future in making the shopping experience in-store or online customer-friendly. In partnership with the industry and members […]

Research

Worldline: Futuring Payments – Edition 1